New campaign · Creative bundles
A
Acme Ads Co.
Goal Budget Targeting 4 Creative bundles 5 Review
Step 4 · one bundle = one audience

Creative bundles

Build a creative set, then attach the audience it speaks to. Each bundle reaches its own audience with its own creatives across every channel — add more bundles to reach different audiences.

Bundle 1 0/100

Your first bundle. Write the copy, add images & videos, then attach the audience it speaks to.

Bundle 1
Creative score · 0/100
Start with headlines and descriptions, then add images and videos — the score climbs as the set gets denser.
Mark as finalApprove this bundle to launch

A short label so you can tell your bundles apart. Name it, then add another from + New bundle.

Headlines & descriptions
copy shared across this bundle's ads
h_a10/30
h_b20/30
h_c30/30
d_a10/90
d_b20/90
d_c30/90

Add at least images to launch — videos and HTML5 are optional but lift the score.

This bundle's audience signal
A bundle takes one optional audience signal — it acts as a seed that steers delivery, not a hard fence. Leave it unset to target broadly.